Sony Introduces CyberShot T700 & T77

The T700 camera is ideal for anyone who wants to have what Lubell calls “bragging” photos of their kids, pets, vacation or sports highlights with them at all times.

Owing to the model’s internal database, thousands of photos can be searched in-camera by event, date, smile or face, including children and infants; displayed in calendar or chronological views; organized in folders; and shared as slide shows or fun scrapbooks.

Unlike previous models, this one allows you to store and manage images on both its 4GB internal memory and an optional Memory Stick® media card. You can maximize the number of pictures stored on the camera with the bundled Picture Motion Browser (PMB) software application and its new PC Synch feature.

This new feature lets you downsize images from full-resolution to VGA and export them back to the camera’s internal photo album. The application operates intelligently with the camera so you can shoot more photos. It will only detect, downsize and export the new shots. This allows you to store literally thousands of your favorite photos in the camera

It is also possible to export photos shot by other cameras or archived on other media into the camera.

The PMB Portable software inside the camera lets you easily upload photos or videos to popular social networking sites like YouTube™ (a trademark of Google Inc.) using an internet connection with any compatible PC via the supplied USB cable. It even has pre-programmed sites in the camera.

The camera also has a scrapbook function that automatically creates simulated scrapbook pages. Now you can share, print or save your scrapbooks unlike previous models.

Pricing and Availability
The DSC-T77 camera replaces the former T70 model and will be available in brown, green, pink, black and silver in late September for about $300. The new DSC-T700 cameras ships at the same time in red, champagne gold, pink, dark gray and silver for about $400.

All cameras and a range of accessories can be purchased online at sonystyle.com, at Sony Style® retail stores (http://www.sonystyle.com/retail ), at military base exchanges, and at authorized dealers nationwide. Pre-orders begin on Aug. 29 at http://www.sonystyle.com.

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