Microsoft Corporation have recently unveiled a new photo format called Windows Media Photo (WMP) for Vista, the next-generation of Windows, which they claim provide better quality at half the size of a JPEG image.
“WMP captures more of the raw information of photos to enable better presentation, editing and compression. Crow said WMP will easily enable 25:1 compression ratios for most uses of digital photography. That compares to a maximum of about 12:1 for consumer JPEG images before images visibly degrade.”
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